During the latter part of 2007 and through the first half of 2008 agents were encouraged to “get back to basics” in order to succeed in real estate sales given the challenging market we found ourselves in. Unfortunately, getting back to the basics may not be enough during 2009 for many real estate agents given [...]
The upcoming new year has undoubtedly resulted in real estate agents throughout the country setting their goals for the year, perhaps even discussing their goals with their broker or manager.
Greg Swann of Bloodhoundblog.com recently wrote a post about goals and offered a suggestion on how to help yourself reach your goals. Greg’s comment on setting vs. achieving your [...]
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What you accomplished or failed to accomplish in 2008 will soon be history.
If you are not satisfied with your real estate career accomplishments in 2008 then you have a choice. You can spend all of your energy in 2009 repeating what was unsuccessful for you or you can choose a different course of action.
“Those who cannot learn from history [...]
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You just passed your pre-license class and your State licensing exam and are now legally qualified to begin a career as a professional real estate agent.
Now what?
The beauty of your new found profession is that you do not have to go it alone. The real estate sales field is structured with numerous support [...]
Unfortunately there are those real estate agents who place their needs or desires over those of the customer. You will see it in their actions or hear it in their words.
I need this customer to buy today.
I refuse to show short sales or bank owned homes.
If they refuse to meet me in office I will not [...]
What does it mean to “buy a listing”?
Buying a listing as it relates to real estate agents and their careers,
means taking the listing at a price considerably higher than the homes
market analysis indicates the home is worth; with the seller’s full
knowledge that the desired price is too high for the current market.
Agreeing to take [...]
It is not unusual to hear a real estate agent sitting in the office explain that they are “waiting on a call.” It will be to your benefit if you learn early on if you are expecting someone to call you, call them.
Agents will find themselves waiting for a buyer to call them after they showed a [...]
Real estate agents finishing out 2008, should be carefully considering their plans for business in 2009. Successful agents will tell you that having a written plan of action is one of the keys they attribute their sale success to.
Do you have a plan? What was it that worked in 2008 that you will be carrying over to [...]
Simply sending out direct mail to your farm area or center of influence and not having follow up systems in place produces inferior results and are not the way to reach the success you deserve.
I would suggest you incorporate the following system into your direct mail campaign.
Call. If you are going to spend money on a direct mail [...]
The 2008 Member Profile Florida Report prepared by NAR indicates that only 8% of Florida real estate agents have a blog. This low percentage mirrors the attitude and belief I have encountered when discussing blogging with agents. Real estate agents do not see blogging as an important part of their business plan.
There are many reasons [...]