Would you like your real estate career to be better than the average agent?

Come on, would you really say that in front of a customer?

Your involvement with social media as it relates to your business should be an extension of you as a person and a real estate agent. Unfortunately I run across posts and conversations online that make me wonder what that agent could possibly be thinking to make such a post or comment for the entire world to see.

Common sense tells us to be on our best behavior when conducting business with our customers or clients. I seriously doubt that you will find a successful agent who offers up off color jokes, curses, bad mouths the competition or criticizes the real estate industry in front of a customer or client. And yet you will occasionally come across a seemingly intelligent real estate agent doing just that online.

Think about who might be reading your blogs, tweets and other social network posts and comments before you hit the submit button. If you would not say it with the customer right in front of you, don’t say it online either.


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