The department is the first point of contact for customers inquiring
on Company sponsored ads online about buying or selling a home. Once the e-business department has made the
initial contact, the customer’s contact information and their real estate needs
are forwarded to an agent located in the area the customer is interested in
buying or selling a home.
We provide initial and ongoing training to our agents that
want to be on our e-business team and we monitor their results throughout the
year. Our goal is to provide a quick response,
match the customer up with an agent best suited to assist them to satisfy their
real estate needs with a successful closing.
In our experience, a difficult skill set to master is the
ability to stop talking. It is something
we must consciously work on. In our
opinion, we are not the only real estate agent that could use improvement in
Salespeople love to talk.
But there comes a time, when we must stop talking. We need to stop talking so that:
The customer can reflect on the information we just
The customer can ask questions.
The customer can say, yes.
We also need to stop talking so that we can improve another
part of our technique, our listening skills.
It is by listening to the customer’s comments, questions and objections,
that we can determine the correct path to satisfying the customers’ needs and